The Sales Growth Imperative by David J. Cichelli
PHP 400
Lightly used
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Paranaque City
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2 months ago
The Sales Growth Imperative: How World Class Sales Organizations Successfully Manage the Four Stages of Growth — David J. Cichelli (Senior VP at the Alexander Group, a leading sales-effectiveness consultancy) Here's the trap most companies fall into: the sales approach that got you here won't get you to the next stage. Cichelli lays out a clear model showing how your sales strategy must deliberately change as your business grows — and why so many companies stall when they don't adapt in time. What's inside: - The "Sales Growth Model" and its four distinct stages of company growth - Stage 1 — Start-Up: adding selling capacity and accelerating - Stage 2 — Volume Growth: winning new customers, keeping existing ones, launching new products - Stage 3 — Re-Evaluation: shifting to price management and cost control when growth slows - Stage 4 — Optimization: competing and winning in a mature market - How to change sales strategies and tactics quickly as conditions shift Great for sales executives, business leaders, and go-to-market pros planning for (or fighting through) growth. Tags: the sales growth imperative, david cichelli, sales, sales management, business growth, go to market, sales strategy, leadership, business, alexander group, non-fiction, preloved books, books for sale
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Sophia R
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11 years
on Carousell
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Ease of transaction and responsive. Thanks for the book

An Astronaut's Guide to Life on Earth by Col. Chris Hadfield
PHP 400
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